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Promotion Through Custom Band Merchandise

Promotion Through Custom Band Merchandise

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Home Page > Marketing > Marketing Tips > Promotion Through Custom Band Merchandise

Promotion Through Custom Band Merchandise

Posted: May 04, 2011 |Comments: 0
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From the satisfaction that comes from finally hearing your song playing on air to the glowing pride that comes after a successful performance, the music industry is really one rewarding and productive feat. It is one of the many industries all over the world that is found to boost our confidence and brings joy to many people all over the world. But despite the fact that there are many rewards that are tied with music making, let?s face it, it still remains to be as a poorly compensated industry.

For a neophyte, selling your music either through a CD or through web downloads or streaming is quite hard and challenging. You would have to invest on it and yet you have no assurance that you would get the returns of your investment fast. The key to success in the music industry lies on the kind of strategy that you have to promote your music.

Competition is quite stiff nowadays. If you really want to make a career in the music industry, you may want to invest on many other things that could help you spread, in your case, the note to the whole world. These many other things may include, but certainly not limited to, the platforms by which you would make your music available. Some may consider YouTube or other free streaming sites where they could be easily discovered or known by the people.

While you are quite busy coming up with the best strategy to sell your music, it would not be so bad if you would consider investing on band merchandise too. Custom band merchandise is one of the cheapest and yet most effective way to promote your band. It could complement whatever platform you have chosen to publicize your music.? Custom band merchandize could speed up the return of the money that you invested for the instruments, rehearsal spaces, recording equipment and more.

Custom band merchandise is already tried and tested through the years. As quoted from a 2004 article from Rolling Stones,? Dashboard Confessional?s Chris Carrabba testified for the importance of custom? band merchandise. ?Merchandise sales are what kept us going. Even now, we?re still not making our living from playing the shows. It is in merchandise where we make our profit.? In that same story, John Mayer also commented on merchandise sales and the current state of the recording industry: ?You?re not making that much money off records anymore.? He explained how custom band merchandise is really the thing that fuels the music industry.

In 2007, Amanda Palmer of the Dresden Dolls also spoke of the same enthusiasm with custom band merchandise in 2007.? ?We make almost no money off our recordings themselves.? NPR noted that the Dresden Dolls can take in more than ,000 a night selling merchandise, which makes the ?merch table? a major source of income why they?re on the road.?

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Source: ?http://www.articlesbase.com/marketing-tips-articles/promotion-through-custom-band-merchandise-4725963.html

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